Amazon Brand Registry

Waitlist sign-up for brands with pending trademark(s)

Amazon’s Brand Registry program helps rights owners protect their intellectual property on Amazon and create a more accurate and trusted experience for customers.

Enrolling in Brand Registry with a pending trademark is currently an invitation-only pilot program available in the U.S. and India. To join the waitlist, review the eligibility requirements and complete the web form below. We will review your waitlist request and notify you when you can start the Brand Registry application process.

You may apply to be considered for this pilot program if you meet the following eligibility criteria:

1) Your brand has a trademark that is pending registration with trademark offices in the U.S. or India
2) You have an active Amazon Seller Central or Vendor Central account
3) You are not already enrolled in Brand Registry with a registered trademark

Trademark office where your trademark is pending registration

The number of your trademark application (serial number for US trademarks and trademark application number for India trademarks)

First name

Last name

Email (valid email addresses only)

Company name

Brand name

If you have a seller central account please provide your merchant token. If you have a vendor central account please provide the email associated with your vendor central account

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